Communicate with confidence
Communicate with confidence
Use verified results to support marketing and sales. This reduces the risk of greenwashing and makes messages clearer and more credible.
Comparative LCAs
Comparative LCAs
Compare one product against another, or different versions of the same product. For public claims, results should follow ISO standards and ideally be supported by third-party review.
Hotspot analysis
Hotspot analysis
Identify the few drivers that create most of the environmental impact and cost. Focus on materials, processes, energy, logistics, or end-of-life.
Design & R&D guidance
Design & R&D guidance
Test alternative materials, suppliers, or processes early in development. Early choices are cheaper to change and have a bigger effect on both footprint and costs.
From Insight to Action: Hotspot Analysis and LCA Deliverables
1
Identify top 3 hotspots
Map out which materials, suppliers, or processes dominate the footprint.
2
Pick high-leverage changes
Focus on design tweaks, sourcing shifts, packaging or transport optimizations.
3
Validate and communicate
Recalculate, check trade-offs beyond carbon, and prepare claim wording or an EPD.
Key LCA Deliverables You Can Reuse for Strategy, Marketing, and Procurement
| Deliverable | Where it helps | Notes |
|---|---|---|
| Hotspot summary | Strategy, R&D, sourcing | One page with top drivers and quick wins |
| Comparative chart | Product & marketing | Fair per functional unit, clear conditions |
| Claim wording | Sales & comms | Transparent scope and method |
| EPD draft | Tenders & buyers | Based on an underlying LCA, verifiable |

